MedAnalytics segments generic market by its different types of clinical practitioner.
The report is often a source for an effective marketing communication strategies.
It also helps to identify potential target market.
In the year 2019,
an approx 52.29% prescription was done by General Physicians.
The rest, 8.50%
prescription was done by Internal Medicine Specialists, 6.02% by
Dentists, 5.85% by Pediatricians and 4.95% by Cardiologists. They are the key prescribers, counted
an approx 75% of total Calcium Carbonate market. The other specialists accounted for 25% market,
shown in the pie chart.